Making it easy for your contacts to unsubscribe is essential. In this article, we’ll look at best practices for managing your email unsubscriptions. Legal obligations It is mandatory in France to provide your contacts with an easy way to unsubscribe....
Delivering to the inbox: that’s the very first objective when you send an email marketing campaign. In a nutshell, that’s what email deliverability is all about. Whether you have one or more databases, whether they’re large or small, you need to...
Have smartphones become the preferred device for reading your emails? Are tablets on the decline? This information should not be overlooked: The efficiency of your campaigns can be affected by whether your recipients read your emails on a computer, smartphone or...
Superset is an open source datavisualization software used within Mindbaz. It is perfect to visualize our data on more than 800 Sql Server databases. Superset needs a dataset, i.e. a table or a query, from a data source (like a database) to display data in a...
Sending email campaigns in France can be very profitable. But one indicator can quickly spin out of control: deliverability. One of the main players impacting email deliverability in France is Orange. Understanding and applying its requirements based on subscriber...
Good news for email novices and professionals alike: the first glossary dedicated to email and deliverability is now online. Regularly updated by Mindbaz’s email professionals, this glossary includes : Generic email and deliverability terms Specific vocabulary...
