Trends, tips and innovations: the world of email marketing

 

Blog Mindbaz

 

Be up to date on the last trends in email marketing.
Read our articles to
reach your audience inbox, be aware of the latest email updates and dig into Artificial Intelligence in the email world.

Email and Germany: cultural and technical differences you need to know to make your campaigns a success

Sending an email in Germany is not like sending one anywhere else. German internet users have their own habits, their favorite webmail providers, and high standards when it comes to privacy. Discover the cultural differences, key statistics, and best practices for successful email campaigns across the Rhine.

Use email marketing to increase traffic to your website

For entertainment-related businesses, a well-crafted email can turn a casual reader into a loyal visitor. Use your campaigns to attract qualified traffic and make your site a must-visit destination.

Cleaning up your tourism data: challenges, methods, and best practices

In tourism, every piece of data tells the story of a traveler. By cleaning up your databases, you can transform this information into personalized experiences and build audience loyalty.

Email and sports federations: managing the accumulation of inactive contacts

Every year, some of your subscribers leave your organisation and are no longer interested in your emails. Cleaning up and reactivating your email database allows you to boost engagement and improve your performance.

Gmail strengthens its rules: what changes for your newsletters and email marketing

Gmail is tightening its rules for senders of newsletters and email marketing campaigns.
Starting November 2025, non-compliant messages (SPF, DKIM, DMARC, TLS…) will no longer silently go to spam — they’ll be rejected with clear SMTP error codes.

 

 

 

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